Reach more customers
Engage them more efficiently

SaaS On-demand Solutions​

POC provides SaaS, data & network solutions for an impactful digital Go-To-Market model
for pharmaceutical companies

Move to
Dynamic Customer Management

  • Customer Mapping & Profiling​
  • Sales & Activity Tracking​
  • Activity Planning & Sales Targets​

Digitalize
Customer Journey


  • Engagement Customization​
  • Multichannel Content Sharing & Online Events​
  • Remote Selling

Build
Loyal Customers​


  • Pharmacy Loyalty Program​
  • Patient Activation Program

Execute​
Perfect Store​


  • Product Availability​
  • Brand Visibility​

Monitor
Impact


  • Promo Impact & ROI Measurement​
  • Market Performance: Sanisphere POP Data​

Why a new digital GTM
model for pharmaceutical
companies is needed?​

  • Pharmacists aim to be engaged digitally
  • Reach is bigger than traditional GTM
  • Engagement outcome is higher
  • Cost of doing business is lower​
  • Digital unlocks opportunities in a fragmented environment.​

    3f75hbrwos5klxnv2.png

    Why focus on pharmacy channel
    in Emerging Markets?​

    Pharmacy

    is a primary care center

    Pharmacist is a decision maker

    at the point of sales for treatment recommendation,
     drug choice and treatment adherence​

    Patients

    visit 5x more Pharmacists
    than Doctors