Reach more customers
Engage them more efficiently

SaaS On-demand Solutions

POC provides SaaS, data & network solutions for an impactful digital Go-To-Market model
for pharmaceutical companies

Move to
Dynamic Customer Management

Customer Mapping & Profiling
Sales & Activity Tracking
Activity Planning & Sales Targets

Digitalize
Customer Journey

Engagement Customization
Multichannel Content Sharing & Online Events
Remote Selling

Build
Loyal Customers

Pharmacy Loyalty Program
Patient Activation Program

Execute
Perfect Store

Product Availability
Brand Visibility

Monitor
Impact

Promo Impact & ROI Measurement
Market Performance: Sanisphere POP Data

Why a new digital GTM
model for pharmaceutical
companies is needed?

Pharmacists aim to be engaged digitally

Reach is bigger than traditional GTM

Engagement outcome is higher

Cost of doing business is lower

Digital unlocks opportunities in a fragmented environment.

Why focus on pharmacy channel
in Emerging Markets?

Pharmacy

is a primary care center

Pharmacist is a decision maker

at the point of sales for treatment recommendation,
drug choice and treatment adherence

Patients

visit 5x more Pharmacists
than Doctors